Champion Petfoods' ACANA brand is introducing its Classics recipes to the U.S.
ACANA said the new recipes include familiar, nutrient-rich ingredients that pet owners recognize and are packed with protein-rich animal ingredients, healthy grains, vegetables and fruits. The new recipes support overall dog health, including immune health, healthy skin and coat, and good digestion. Available in 4- or 22.5-pound bags, the line comes in three flavors:
- Chicken and Barley: Features chicken and chicken meal as the main ingredients, along with pearled barley, peas, oats, lentils and fish oil.
- Salmon and Barley: Highlights salmon as the key ingredient, plus herring meal, pearled barley, peas, oats, lentils, and other animal and plant sources.
- Beef and Barley: This recipe includes beef and beef meal as the main ingredients, along with pearled barley, peas, oats, pork meal, lentils and fish oil.
To introduce the new products, ACANA is partnering its Classic recipes with another the classic, dog-friendly, summertime tradition of movies in the park with "Lights, Camera, Classics." Classics recipes will sponsor a series of movies in the park in Seattle, San Diego and Denver throughout the summer. Dogs are encouraged to join and enjoy the classic movies, too.
"We are excited to spotlight the new ACANA Classics recipes during a beloved and classic summertime tradition – movies in the park – in three different U.S. cities," said Ernie Ambrose, vice president marketing for ACANA. "Just like classic movies that encompass the perfect mix of impeccable casting, directing, and vision, our classic recipes are thoughtfully crafted with quality ingredients people know and love, without any fillers."
As part of "Lights, Camera, Classics", the team is also hosting a sweepstakes in which consumers will share their favorite movie to watch with their dog. One winner will receive a grand prize of $5,000.
According to Petfood Industries Top Pet Food Companies, Champion Petfoods was founded in a small town in Alberta, Canada, and has been offering premium food for dogs and cats since 1985. The company exports to nearly 100 countries worldwide. The company was acquired by Mars Petcare in February 2023. ACANA products include premium kibble, freeze-dried food and treats, biscuits, and wet food.
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June 21, 2024 at 12:35AM
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